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Serious Game For Negotiation Practice Wins Gold Medal In Serious Play Competition

Image credit: Merchants, by Gamelearn, has won Gold Honors in the 2020 Serious Play Competition

Merchants, a Role Playing Serious Game for negotiation and conflict resolution developed by Gamelearn for use in Corporate training, has been awarded a gold medal for its excellence in the 2020 International Serious Play Awards Program

Merchants is a unique learning experience based on a simulator that recreates 6 real cases of negotiations in which participants apply their skills to negotiate, communicate a proposal effectively and resolve conflicts. It is intended for all professionals who are expected to close successful agreements on their daily jobs.


Image credit: Merchants by Gamelearn

The game-based learning methodology used in Merchants is a combination of three elements:

1) Highly pragmatic content for immediate application at work. According to Gamelearn, it is based on Harvard’s negotiation method designed by Professors Roger Fisher, Bruce Patton, and William Ury.

The content is presented in six modules:
1. Understanding the other party - players learn how to strategically prepare for a negotiation.
2. Information and interests – players learn the sources of relative power and how to manage them.
3. Flexibility – players learn strategies for focusing on interests instead of positions, in order to close win-win agreements.
4. Criteria and procedures - required techniques to deal with the cession and concession stages in a negotiation.
5. Communication – players learn how to listen to the other party and understand their interests.
6. Review - practical application of all the content covered throughout the experience.

2) A playful immersive context in which learners role play Carlo Vecchio, a young merchant in the 15th-century Venice whose aspiration is to build a maritime trading empire while being mentored by amazing characters such as Leonardo da Vinci or Machiavelli.

3) An advanced simulator that recreates life-like negotiations and provides personalized feedback.



Image credit: Merchants by Gamelearn


About Gamelearn
Gamelearn™ is a world-leading company in Serious Games for corporate training. With 12 years of experience, it has trained more than 200,000 professionals from more than 2,500 companies and organizations all over the 5 continents.

Gamelearn™ has revolutionized corporate training by creating a unique game-based learning platform useful for any L&D department:
- Cloud-based: no need to install additional software.
- Accessible: only an internet connection is required.
- Multi-device: adapts to any device, PC, tablet, smartphone, etc.
- Multi-language: games translated into at least 4 languages.

Gamelearn™ portfolio includes, among others:
- Serious Game Pacific™: a practical, step-by-step guide on how to lead and manage high-performance teams.
- Serious Game Merchants™: a complete course on negotiation, communication, and conflict resolution.
- Serious Game Triskelion™: an adventure full of challenges that help users create their own time management system and improve personal productivity.
- Serious Game 2100™: 27 real customer service situations in a 100% customizable serious game.
- Serious Game Aqua™: effective and actionable feedback practice

Headquartered in Pozuelo de Alarcón, Spain, Gamelearn also has offices in Barcelona, Ciudad de México and Miami, Fl.