LemonadeLXP: a game-based microlearning platform for banks
LemonadeLXP is a learning experience platform that trains frontline staff at banks through short game-based lessons. It was an entry in the Corporate/Vocational category of the 2020 International Serious Play Awards.
Updated
What LemonadeLXP is
LemonadeLXP is a software-as-a-service learning experience platform for financial institutions. John Findlay, a founding partner of the digital engagement agency Launchfire, which dates to 1999, is also the founding partner and chief executive of LemonadeLXP. He and his team started the company in 2018 to apply their engagement background to corporate training.
The platform was entered in the 2020 International Serious Play Awards, in the Corporate/Vocational category. Its developers describe the goal as shortening the time between learning a new product and using it with confidence, through distributed practice: short sessions repeated over days and weeks.
The International Serious Play Awards are run by the organizers of the Serious Play Conference and recognize outstanding games in several categories, covering digital and analog games developed commercially and by students. An entry shows that the developers submitted the platform for judging in 2020; it is not a win.
What it trains and for whom
The audience is frontline staff at banks and similar institutions. These employees are expected to recommend new digital banking products to customers, yet they do not always bank with their own employer and may never have used the tools they are asked to explain. The developers pair microlearning for employees with a digital adoption layer for customers and frontline staff.
A course mixes three kinds of activity. Microlearning modules teach basic product facts. Interactive walkthroughs give employees hands-on time with new banking technology. Role-play scenarios let them rehearse recommending a product in a simulated retail situation. Each module takes a few minutes, opens on demand on any device, and learners are encouraged to repeat courses so the knowledge becomes routine.
The developers publish average client results: a 106% rise in voluntary participation, a 288% rise in repeat engagement and a 91% rise in digital product recommendations. These are the vendor's own figures, and this entry cites no independent study of them.
The developers frame the underlying problem plainly. Financial institutions have spent millions in recent years on new digital banking products, and customer adoption of those products often lags. Staff who can explain a product with confidence are the link between the product and the customer, which is the gap the platform is built to close.
Key facts
| Item | Detail |
|---|---|
| Product | LemonadeLXP |
| Type | Learning experience platform (software as a service) |
| Audience | Frontline and customer-facing staff at financial institutions |
| Company founded | 2018 |
| Chief executive | John Findlay |
| Award entry | 2020 International Serious Play Awards, Corporate/Vocational |
What is true today
In November 2026 the address lemonadelxp.com opens on a security check screen instead of a product page, so the current offer, pricing and availability cannot be described here. No notice of closure or of a move to another address appeared. Anyone evaluating the platform should open the site in a regular browser and ask the company directly.
Questions about LemonadeLXP
What is LemonadeLXP?
It is a cloud learning platform that delivers short, game-based lessons to employees of financial institutions. The lessons cover product facts, hands-on walkthroughs and role-play of customer conversations.
Who is LemonadeLXP built for?
Frontline and customer-facing staff at banks and similar institutions, especially those who need to recommend digital banking products to customers.
Is LemonadeLXP still available?
That could not be confirmed. In November 2026 the company's address opens on a security check screen, and no page stating a closure or a move was visible.