GE healthymagination and the 2011 Game Changers Summit
The Game Changers Summit was a one-day event on July 26, 2011 in New York, held under GE's healthymagination health strategy, on how social games and mobile technology can change behavior. The pages tied to it no longer lead anywhere useful.
Updated
What the Game Changers Summit was
The Game Changers Summit took place on Tuesday, July 26, 2011, from 9 a.m. to 5:30 p.m., on the second floor of 450 East 29th Street in New York. General Electric organized it as part of its Ask Anything programming, under healthymagination, the company's six-year, $6 billion strategy for global health.
The theme was how social gaming, personal technology and mobile devices can set off behavior change and give people a better, more engaging experience of health. GE billed the speakers as pioneers and mavericks working in that space. People who could not attend followed a live video stream on Ustream and sent questions with the tag #AskGE.
What healthymagination was
GE described healthymagination as a shared commitment to better health for more people. Its starting point was a familiar problem: most people want to make healthier choices, but the volume of advice on wellness, nutrition and exercise overwhelms them, and sweeping goals feel too large to reach. The program therefore took the form of several projects that people could join, whether they wanted to change their lifestyle or fine-tune their approach to health.
It also set out to build closer relationships between patients and doctors by gathering and discussing healthy ideas. The summit put games on that agenda. GE had already backed a serious game for its Ecomagination initiative, named Geoterra, before the summit.
For a reader tracing health games, the summit is a dated marker. By July 2011 a large manufacturer was giving a full conference day, from morning to evening, to games and mobile tools as routes to healthier habits.
Summit facts
| Item | Detail |
|---|---|
| Date | Tuesday, July 26, 2011 |
| Time | 9 a.m. to 5:30 p.m. |
| Place | 450 East 29th Street, 2nd floor, New York |
| Host | General Electric, under healthymagination |
| Remote access | Live video stream on Ustream; questions with #AskGE |
What is true today
The addresses tied to the summit have moved or gone. The Ustream address for GE's channel forwards to IBM's video platform, where the page for that channel shows a not-found message. GE's own address for healthymagination shows a not-found page, and GE.com now carries a notice that the site has been updated to serve three companies: GE Aerospace, GE Vernova and GE HealthCare.
No game is attached to the summit, so there is no product whose availability could be checked. No recording of the sessions was found at the addresses that were requested.
Questions about the summit
When was the GE healthymagination Game Changers Summit held?
On Tuesday, July 26, 2011, from 9 a.m. to 5:30 p.m. in New York.
What was healthymagination?
GE's six-year, $6 billion strategy for improving health for more people. It ran as a set of projects and events that people could take part in, and it aimed to bring patients and doctors closer together.
Can the summit be watched online today?
Not at the original address. The Ustream address for GE's channel now forwards to an IBM video page that shows a not-found message, and no recording of the sessions was found at the addresses that were requested.