Since 2001, Global Kids has acted on its belief that games can be a form of youth media. That is, game design can be a vehicle for engaging youth in addressing critical world issues.
Their early programs paired Global Kids youth leaders with game development companies to produce award-winning web-based games like Ayiti: The Cost of Life and Hurricane Katrina: Tempest in Crescent City.
In recent years, they have worked to support civic and cultural institutions to run similar programs through the Playing For Keeps Capacity Building Program and the Playing For Keeps Online Program.
Finally, in 2010, they will launch their first Serious Game Design Camp.
About Playing For Keeps (P4K)
With early support from the Surdna Foundation, followed by the Microsoft Corporation and AMD, Global Kids established itself as an innovative leader in using online games to promote global awareness and engaged citizenship.
Through the Playing 4 Keeps program, Global Kids trains urban youth to think critically about game design and develop games about important world issues using online games as a form of youth media. Through the Playing 4 Keeps Capacity Building Program, Global Kids trains other organizations, like libraries in New York City and computer labs in Boston-based public housing, to implement their own version of the program. In addition, youth in Global Kids programs often consult other organizations in their development of Games For Change, a term coined by the organization of the same name co-founded by Global Kids to promote the use of games by non-profits.